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1. Schendel D.E., Hatten KJ. Business Policy or Strategic Management: A Broader View for an Emerging Discipline. Academy of Management Proceedings, August 1972.

2. Higgins J.M. Organizational Policy and Strategic Management: Text and Cases, 2nd ed. Chicago: The Dryden Press, 1983.

3. Pearce II JA., Robinson R.B. Jr. Strategic Management, 2nd ed. Homewood, III: Richard D. lrwin, 1985.

4. Katz D. Cases and Concepts in Corporate Strategy. Englwood Cliffs, N.J., Prentice-Hall, 1970.

5. Porter M.E. Competitive Strategy: Techniques for Analyzing Industries and Competitors. N.Y.: Free Press, 1980.

6. KotlerP. Marketing Management, 5th ed. Englewood Cliffs, N.J.: Prentice-Hall, 1984.

7. Glueck W.F. Business Policy and Strategic Management. N.Y.: Me Graw-Hill, 1980.

8. Thompson A.A. Jr., Strickland III, A.I. Strategic Management: Concepts and Cases, 3rd ed. Piano, Tex: Business Publications, 1984.

9. Smith G.D., Arnold D.R., Bizzell B.C. Business Strategy and Policy, 2nd ed. Boston, Ma.: Hoghton Mifflin, 1988.

10. Alexander L.D. Successfully Implementing Strategic Decisions // Long Range Planning. Volume 18. No 3. 1985. P. 9197.

11. Schein E.H. Organizational Culture and Leadership. San Francisko: Jossey Bass Publishers 1985.

 

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